MBA in Marketing Intelligence

The MBA in Marketing offers a comprehensive curriculum designed to build expertise in both core business functions and specialized marketing strategies. This program blends analytical, strategic, and creative skills, preparing you to lead marketing initiatives and drive business success.

Key program features

Skill You Will Gain

Strategic Decision-Making
Leadership and Team Management Skills
Data-Driven Marketing and Business Analytics
Brand Management
Digital Marketing
Quantitative and Qualitative Research

Our Unique Curriculum

Core Courses

• Business Statistical Standards for Decision Making
• Strategic Management
• HR Management in The Digital Age
• Marketing Strategies
• Research Methodologies
• Feasibility Studies and Project Appraisal
• Finance for Non-Financial Managers
• Business Accounting

Specialization Tracks

• Integrated Marketing
• Market Research
• Citizen Data Science for Business Development
• Go to Market Strategy
• Digital Marketing
• Global Marketing and Competitive Intelligence
• Marketing Intelligence
• Contemporary Topics in Digital Marketing

Contemporary Marketing Analytics Certificate

MBA According to the specialization, certified by the Supreme Council of Universities.

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